Why Didn't I Think of That?

A new multi-platform television series that answers the #1 question about the world’s most successful inventions.

Why Didn’t I Think of That? is based on the timeless notion that we are all inventors and entrepreneurs at heart. We’ve all got great ideas, but how do you turn great ideas into fortunes or use them to change the world?

Is it luck? Is it brains? Or both?

Why Didn’t I Think of That? was a nationally syndicated radio feature, website, podcast and blog created in 2008  by Robert A. Smith. It is being re-envisioned as a multichannel international media property. Its entertainment and educational mission focuses on the science of an idea: The ‘eureka’ moment that inspired inventions which have changed the world we live in.

The concept is being brought to an international audience in a TV series developed and co-produced by Heintz Media Productions and Two Wise Monkeys Entertainment. The new series features amazing invention stories from all over the world!