Bomanbridge Media Shares More DNA with Zee Tamil

Singapore April 29, 2016:  Bomanbridge Media, a Singapore-based content distribution and production agency announced another renewal deal with Zee Tamil, for seasons 3 and 4 of the hit family game show format DNA.  They recently announced the renewal of Season 2 in January of this year.

This is the third time Zee Tamil bought the Format and they will produce another 26 episodes each for season 3 and season 4 of the show.  Zee Tamil is a regional general entertainment channel, based out of Chennai in South India. It is owned by the ZEE Group, one of the largest Television Networks in India; and it will be produced in the Tamil language.

“Bomanbridge is thrilled to announce yet another renewal of this great family format, demonstrating that India is happy to take the DNA challenge. The success of the show proves that great formats can enjoy longevity while helping foster family togetherness,” said Sonia Fleck, CEO of Bomanbridge Media. “Bomanbridge continues to distribute great formats around the region that earn our partners faithful audiences.”

“Zee Tamil knows how to produce great programs and we are pleased that DNA will continue to be on their schedule for some time. This unique show gets the entire family involved while having a great time,” said Arpit Agarwal, Director of Sales and Business Development, South Asia.

DNA Synopsis

“Genetics has never been so much fun” D.N.A. is a family contest, for families.  Certainly, nobody can help making comparisons between a father and a son. They say “he’s got his father’s eyes” or “he’s the spitting image of his mother. There are proverbs in every country about this family resemblance – for example “like father, like son”.  This simple and fun game show divides parents on one side and children of any age  on the other side of the studio.  The CONTESTANT stands in the middle and has to play the game of matching the parents and children together through entertaining and unexpected challenges. Every day, a handsome prize is awarded to the person who manages to identify all the pairs.

This show has been produced in Spain, Italy, India and Indonesia. D.N.A. is currently one of the top-rated game shows on TV across Tamil Nadu in India.  Indonesia’s version was also a hit, creating “Celebrity DNA” to include celebrities and their families.


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