Bomanbridge Media and ZigZag Productions close a Co-Production deal with Insight TV and CICC China for a new adventure series on the Great Wall of China

11 April, 2022: Bomanbridge Media and ZigZag Production have co-developed a new factual adventure series, Follow the Great Wall with Ash Dykes (w/t), and are pleased to announce the closing of a Co-Production agreement with Insight TV, for broadcast on its UHD channel INUltra, and China’s CICC (China Intercontinental Communication Center). The series will be produced by UK-based Zig Zag productions.

Ash Dykes is a three-time world’s first record holder; having completed a solo and unsupported walk across Mongolia in 2014, the first person ever to walk the length of Madagascar in 2016, and in 2019, he famously set a Guinness World Record by walking the length of the third longest river in the world, the Yangtze River in China.

With rare access to one of the world’s most well recognized UNESCO World Heritage monuments, this 6×60’ epic expedition will document Ash’s ambitious journey as he overcomes the treacherous terrain of the Great Wall of China through adrenaline-packed adventures. From parasailing down extreme heights to scuba diving the deep surrounding waters, Ash offers unique opportunities to get to the know the wall in a new light. Taking the time for more meaningful interactions, Ash will equally explore its historical influence, breath-taking landscapes, and rich cultural heritage along surprisingly different sections of the Great Wall.

Quote from Sonia Fleck, Bomanbridge CEO, “We’ve worked with Ash Dykes previously on his record-breaking accomplishment on the Yangtze River and as part of Bomanbridge’s continued commitment to new IP, we are very pleased to be part of this next adventure. Working with ZigZag on the development of this show has been such a pleasure and having both Insight TV and CICC as co-production partners makes a for a great collaboration. Insight TV’s branding to capture a generation of change makers is perfect for our show and CICC, as always, is such an innovative leader and dependable partner for top factual content in the premium China market”.

“We look forward to the collaboration with Bomanbridge, CICC, and ZigZag on this exciting adventure series with Ash Dykes. Our Millennial and Gen-Z audiences are eager for stories of adventure, inspiration, and curiosity, and Ash’s journey across The Great Wall of China will give our viewers rare access to some of China’s most historical and influential landscapes. We are pleased to share this series with our digital distribution partners on our UHD channel INUltra”. said Rian Bester, CEO at Insight TV.

Danny Fenton, Zig Zag Productions CEO, says, “It’s long been my desire since first visiting the Great Wall to make a programme that told the story of all the places, terrain and adventures that existed on it’s path. Now through the wonderful adventurer Ash Dykes, we will get to introduce the Great Wall, one of the modern wonders of the world, to new global audiences in a fun, relatable and accessible way. This is a bold, ambitious project that we are excited to be bringing to life with our partners at Bomanbridge for Insight TV and CICC”


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